Content-type: text/application/x-research-info-systems TY - JOUR TI - Trademark JA - J Generic Med PY - 2009/01/13/online VL - 6 IS - 2 SP - 177 EP - 180 PB - Palgrave Macmillan SN - 1741-1343 UR - http://dx.doi.org/10.1057/jgm.2008.35 ER -